Thursday, April 28, 2011

Band Baaja Baaraat, Dabangg and Robot (Enthiran) win IIFA technical awards

International Indian Film Academy (IIFA) has announced the winners of IIFA awards Technical Awards category in 2011.Trophies will be presented to winners during the Videocon IIFA Weekend in Toronto, Canada. Baaja Baaraat Band, led Dabangg and Robot Technical agree with the three winners of each prize.
Maneesh Sharma's Band Baaja Baaraat won for editing by Namrata Rao, Song recording for Vijay Dayal's "Ainvayi Ainvayi" The design and costumes by Niharika Khan. Rajinikanth starrer Robot walked away with Best Art Director Sabu Cyril for which, moreover, he won the same award at IIFA 2010, as well. The robot also won awards for special effects and make Indian artists by Banu.
Salman Khan starrer Dabangg award for choreography for the hit song "Munni Badnaam Hui" choreographed by Farah Khan and Leslie Fernandes for recording the best song. The film also won the award for best action S. Vijayan.
Award for best author went to Sudeep Chatterjee for Guzaarish and Shankar, Ehsaan, Loy won the award for best score on the background of My Name Is Khan while Pritam Das won the award for Best Sound Recording for Love, Sex Aur Dhokha.
IIFA Awards voting process is stringent and methodical procedure that is closely monitored by Pricewaterhouse Coopers (PwC), the official auditors of the event. The popular category nominations will be available to an international audience to participate in the vote.The final winners of IIFA awards are disclosed in the night of the awards ceremony when the envelope is opened on stage before an audience. The results are surrounded by mystery, and the share of the film industry and fans along with the credibility of the voting process is one of the key parameters of this prestigious event.
Year on year, industry stalwarts, actors, directors, producers, technicians and composers such as cast their votes that decide the nominations for the category of performance awards. The numbers that come to vote each year ranges from 500 to 1000, but the celebration of 12 years have seen an amazing 1500 + industry members participating in the IIFA Voting weekend.
Nominations for the IIFA awards popular categories in 2011 will be open to the public vote on May 10. Indian moviegoers around the world can cast their vote for those whom they deem deserving.Voices from the online election will be recorded by PwC and will be announced on the night of the IIFA Awards 2011 at the Rogers Centre, Toronto.
In 12 years, IIFA will make its debut in North American, Ontario, Canada from 23 to 25 June 2011. IIFA gives the Indian film fraternity the opportunity to reach customers in international territories, while supporting the global scale. This is a pioneering effort, which also establishes a symbiotic relationship between India and the host country in such fields as tourism, culture and commerce.

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