Thursday, April 23, 2009

Bobbi Brown Perfectly Defined Mascara

“We’ve combined an incredible formula with a unique brush that gets to every single lash - and gives you the most perfect definition imaginable.” -Bobbi Brown

Make the most of every lash with Bobbi Brown’s new Perfectly Defined Mascara. This new formula lengthens, separates and curls lashes for perfect definition with one easy sweep. The secret is a unique, multi-comb brush and equally innovative formula, working together to enhance each and every lash.

The flexible, long-wearing formula doesn’t flake or smudge and stays in place all day long. And best of all, when you’re ready to take it off just use warm water! Available in black, Perfectly Defined Mascara is both Ophthalmologist and Dermatologist tested and is safe for contact wearers.

Benefits:
* Unique multi-comb brush has long bristles to separate, lift and curl lashes, and short bristles to maximize the volume of each lash.

* Formulated with a combination of waxes and flexible film formers that provide excellent adhesion to the lashes and help prevent flaking and smudging.

* Quick drying formula sets lashes immediately after application.

* Has all the benefits of truly long-wearing, waterproof mascara—stands up to sweat, rain, tears—but removes easily with lukewarm water.

Perfectly Defined Mascara retails for $24 and will be at Bobbi Brown counters and at bobbibrown.com in May.

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