Thursday, September 17, 2009

Estee Lauder Pulling Plug On Prescriptives

The Estée Lauder Companies Inc. announced today that it would close the global wholesale distribution of its Prescriptives brand by January 31, 2010.

The brand plans to continue to sell online for United States shipping at prescriptives.com to help service consumers for replenishment of key products, while inventory lasts. Prescriptives products are currently sold in the United States, Canada, the United Kingdom, Ireland and Australia.

"We believe that the difficult decision relating to Prescriptives will allow us to redirect our resources to key strategic imperatives where we see the highest growth potential," said Fabrizio Freda, President and Chief Executive Officer, The Estée Lauder Companies.

For Prescriptives consumer support, toll free numbers have been set up in North America (1.877.819.2968, English, Spanish and French speaking), the United Kingdom (0800 088 4168) and the Republic of Ireland (1800 936 080).

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